Attracting and retaining talent

Employer Branding

In today’s job market, a targeted investment in employer branding is essential for positioning yourself as an attractive employer. A strong and authentic employer brand not only enhances employee retention and company culture but also provides a significant advantage in the competition for highly qualified talent. Effectively shape your employer brand for long-term business success—we’re here to support you!

Where do you currently stand?

Are you looking to evaluate your employer brand or existing recruiting processes and define a strategic direction for your employer branding? Would you like to refine your employer brand and enhance its attractiveness? Or do you already have concrete ideas based on your employer branding strategy, such as redesigning your career page, and are in need of an implementation partner?

Regardless of your current stage, we offer comprehensive support for sustainable employer branding. From consulting and strategy development to execution, we customize our approach to meet your specific needs and circumstances.

Our Portfolio

p78 Portfolio Employer Branding

Your benefits with ss as your partner

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Everything from a Single Source

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100% HR-Expertise

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Focus on Candidate & Employee Experience

p78 as a Trusted Partner

At the heart of everything we do is people. As an innovative HR/IT services and consulting firm, we’re dedicated to enhancing the employee and candidate experience across the entire employee lifecycle. With a team of HR experts, employer branding specialists, web designers, and developers, we understand exactly what it takes to build a strong employer brand and craft an effective employer branding strategy.

When it comes to creating custom career websites—from concept and design through to implementation—we always take a holistic approach. We not only align with your strategy but also ensure key elements like UX design best practices and accessibility are fully integrated.

Our Service Portfolio in Detail

Baseline Analysis & Strategic Positioning
  • Target Group & Persona Definition
  • Touchpoint Definition / Touchpoint Map
  • Competitive, Benchmark, Labor Market, and Trend Analysis
  • Analysis & Definition of the Value Catalogue
  • Development of the Employer Value Proposition (EVP)
Campaign Planning and Execution
  • Development of Various Employer Branding Campaigns for Offline and Online Media
  • Management and Distribution of the Campaign Across Multiple Channels
Concept & Design of Employer Brands
  • Communication Strategy and Concept
  • Development of Visual Language, Tone of Voice, and Content
  • Design Guidelines
  • Translating the Employer Brand into Online and Offline Media
Career Website Concept, Design & Development
  • Concept Development for Career Websites and Job Portals, Aligning with Corporate Design and Employer Branding Strategy
  • Design of Website Layouts (Mobile/Desktop)
  • Content Creation (including Copywriting, Photoshoots, and Image Editing)
  • Tailored Development and Implementation of Career Websites/Job Portals with a Focus on Responsiveness, User Experience, and Accessibility

Learn more

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Your perfect starting point

p78 Pulse Check for Recruiting & Employer Branding

Do you feel your recruiting process is too slow or inefficient? Is your company struggling to gain the visibility needed to attract the right candidates? It’s time to level up your recruiting and employer branding strategy to win the best talent!

Our p78 Pulse Check provides a comprehensive, tailored analysis along with actionable insights to help you maximize your employer brand’s success.

Benefit from:

  • Quick solutions: Immediate actions to improve your recruiting process.
  • Strategic recommendations: Long-term strategies to sustainably strengthen your employer brand.
  • Operational tips: Clear action steps to take your talent acquisition to the next level.

Learn more

Ihr Ansprechpartner

 

André Hussock

Telefon +49 89 / 46 13 23-27
E-Mail hello@projekt0708.com

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